INSIGHTS

INSIGHTS

There’s a silence that precedes language. It’s the same hush that greets you at the entrance of the Eck Museum of Art: not unsettling, but preparatory. On the first floor of this space, formerly known as the Stadtmuseum Bruneck, a collaboration unfolds that feels less like a conventional exhibition and more like a quiet conspiracy […]

Collecting art today can no longer be understood simply as owning an object. Not in an age when the artwork itself has become fluid, dematerialized, and inseparable from the digital environment in which it is created.We live in a time when the shared digital image holds unprecedented cultural weight. More often than not, an artwork […]

The Curatorial Gesture as Artwork The photograph of André Malraux, surrounded by a constellation of images laid across the floor, does not depict a moment of preparation or research, it enacts a gesture of creation. What we witness is not an editorial pause but an authorial act. Malraux’s posture, absorbed and upright, does not suggest […]

FW LOG is a curated media platform investigating the junction point between technology and art. It provides in-depth insights through the Fakewhale ecosystem, featuring the latest industry news, comprehensive curation, interviews, show spotlights and trends shaping tomorrow’s art market.

Explore the synergy between digital culture and the future of contemporary art.